Quote from: Sir Osis of Liver on March 31, 2015, 05:19:41 pmFord Motor has kept the Continental trademark current, he said, even though the name has been out of the Lincoln lineup for more than a decade.I'd have to look into it and properly source my answer like a good SirO would, but you can have a registered, or UNregistered Trademark. I suspect this is the latter, which is not afforded the same protection at law as the former.This is likely good for both companies - the media attention will bring two fading names (which are the same, coincidentally...) back into the spotlight. It may help sell a few of them for both....but if you're the designer of an icon, I can understand that you'd be upset by copy-cats. Let's not forget how upset Mark Stevenson was when someone ripped off his article once.
Ford Motor has kept the Continental trademark current, he said, even though the name has been out of the Lincoln lineup for more than a decade.