So while the ad at least to me implies that Audi is bit soulless, I recently test-drove an A3 e-tron (one of only 2 entry lux 5-doors on the market) and loved the interior plus it had about 90% of the performance/fun factor of the C30. I'm not really looking to replace the C30, but the moment my Dad is no longer well/flexible enough to get into the back seat I need 4 doors... Other option is CT200h which is perhaps the best-built car I have ever driven, and with the F sport's optional black and burgundy leather interior has a freaking GORGEOUS cockpit, but totally lacks power to the point that it is frightening...