Yep, and lets not forget these things will have a 450km+ range, to start. That is plenty for I imagine 80%+ of the owners out there who are not towing every weekend uphill both ways into a headwind with a loaded bed for the 8 decks they are renovating 
You guys are kidding a little, but really you don't get it at all.
Obviously the Lightning will be perfect for the daily driving stuff, which comprises 85-90% of what most of us do with our trucks. But that 85-90% of use isn't why we buy our trucks. We buy our trucks for the other 15% of the time, when we're pulling our 20' trailers for 300-500kms to a campsite for a week, with a bed loaded up full of bikes and coolers, and a canoe on a rack above the truck. That's a task that no vehicle other than a truck (or at a stretch, a truck-based SUV) can do.
Now OBVIOUSLY there is an entire segment of the truck-buying segment (people like AB) who buy trucks for work and the daily grind. AB keeps all his tools in his truck and drives it to/from jobsites every single day. The F150 Lightning would be PERFECT for him, and likely 90% of all other contractors out there. I'm not disputing that at all.
What I AM saying, is that for those of us who buy trucks for recreational purposes, even though we may only use our trucks recreationally 10-15% of the time, for that 10-15% of the time, an electric truck with limited range won't work for us.
Don't bother, apparently everyone in Ontario that buys a truck should have bought a Smart Car and a roof rack because they don't haul/tow anything that would ever involve the full capabilities of a 1/2 ton.....
Ya, just because you don't see half-tons towing ALL The time, doesn't mean they don't tow SOME of the time.
Right?! If it's got a 100 mile/160 km range towing, it's useless. That pic of it with the Airstream in the middle of nowhere (or maybe it's behind a WalMart somewhere) and powering "stuff" lmao - I guess they're going to live there now, or at least until someone with a gas truck comes to haul their a$s home. Or I hope they don't plan on going more than 30-40 km from home. If you're going to rough it like that I would imagine you'd need some juice left to get you home - you're dead in the water if you go past the halfway point.
Oh right
...there's a charge port at every pine tree up on the hill and many more all over the campground. It's cute, but for towing, totally useless unless you stay within city limits.
It'd be great for AB but good luck convincing him he should get a Ford (plus he's old
and about to retire - he doesn't need a new truck now
). I wonder, if they had done this to the Excursion if that wouldn't have been a great choice too. At least for someone like me, it would have the range to get us to the city and back and would have loads of room for the old Costco or greenhouse haul. I'll still take my gas truck for trucky things.
(can someone tweet Mike Levine and tell that guy to put the big tank in the hybrid! FFS - best camping truck you can possibly get, enough to tow my camper anyway, and they put the stupid smallest tank in it...facking morons.
If Oliver can get a manual on the Bronco, surely we can get a real gas tank on the hybrid
)
