By James Bergeron

Photo Gallery:
2008 Ford Focus SES

Day 1:

2008 Ford Focus SES
Click Image to Enlarge

Another week, another car. This week, something more in line with what the average Canadian consumer has in their sights — an inexpensive sedan with some innovative features and an efficient engine with which to save at the pumps. My 2008 Ford Focus SES tester fits that description fairly well.

When this new Focus was revealed in Detroit a year ago, everyone was under the impression that Ford would, finally, bring the European-based Focus’ chassis to our shores. Unfortunately, this is not the case — apparently due to safety regulations — although I have a hard time swallowing that.

2008 Ford Focus SES
Click Image to Enlarge

Ford also surprised everyone by announcing a coupe model but no more wagon or hatch variants. That eliminated the two best selling versions of the Focus in Canada — very odd indeed. So what was the big hoopla about at the launch then? Microsoft Sync. Yes, that’s right: Ford and Microsoft have partnered to create a voice command system that uses Bluetooth in their cars — exclusively.

So fast forward a year and here I am, in a Focus SES with Microsoft Sync; ironically I moved myself from a Microsoft-powered world to an Apple-driven one during the past year, but I digress. What else is in the Focus SES, you ask? Actually, quite a lot of content for the base starting price of $19,999.

Included as standard with the SES trim are such items as: a 2.0-litre engine that produces 140hp and 136lb-ft of torque; a 5-speed manual transmission; 16-inch alloy wheels; air conditioning; cruise control; auto-dimming rear view mirror; heated front seats; Microsoft Sync; ABS brakes; traction control and six airbags.

My tester has a few options to note: a four-speed automatic transmission for an extra $1,150; the luxury group, which adds moonroof and leather for a mere $1,000; as well as a block heater ($75) and smoker’s package ($35).

With a total price, including freight, of only $23,509 this car seems really well priced for this market.

2008 Ford Focus SES
MSRP as tested inc. destination & delivery: $23,509

For more information on Ford and the Focus visit Ford Canada

Connect with Autos.ca