Brussels, Belgium – Toyota Europe will debut several new models at the Frankfurt Motor Show later this month, including the world premiere of the Auris HSD Full Hybrid Concept, which it said is the first use of the company’s Hybrid Synergy Drive (HSD) in a mainstream model and the first step in the deployment of HSD across the company’s model range.

Toyota will also present a new Prius Plug-In Hybrid Concept, the European premiere of the new Land Cruiser, and iQ show cars.

The Prius Plug-In Hybrid Concept will also make its world debut at Frankfurt, expanding the capabilities of Toyota’s full hybrid technology while enabling pure electric operation for short-range, day-to-day transportation.

In early 2010, over 150 units will be leased to selected fleet customers in an extensive field trial in Europe.

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