Markham, Ontario – Hyundai Auto Canada has announced it will offer up to $1,000 to consumers who take advantage of the federal government’s Retire Your Ride scrappage program and trade in their older vehicles for recycling when they purchase a Hyundai.

The company said its Clean Air Commitment program makes it the first auto manufacturer in Canada to launch such a top-up program. Depending on the vehicle, Hyundai is offering between $500 and $1,000 in additional savings to top up the incentives available through the federal government’s Retire Your Ride program, which offers $300 for qualifying vehicles, as well as other incentives towards sustainable transportation.

“Hyundai is committed to clean air in Canada,” said Steve Kelleher, president and CEO of Hyundai Auto Canada. “Our Clean Air Commitment is about our responsibility to deliver a harmonious balance between vehicles and the environment; it’s about clean air now and for the future. Reducing vehicle emissions has direct impact on the air we breathe, so helping to remove older, more-polluting vehicles from the road just makes sense. It’s something we can do today to immediately impact our environment. We think that’s pretty smart.”

The incentive applies to the purchase of a new, more fuel-efficient Hyundai, and is in addition to the company’s current incentive programs.

“With Hyundai topping up all government incentives, we hope to encourage a significant removal of old, polluting vehicles from our roads,” Kelleher said. “And because our Clean Air Cash incentive is combinable with our existing consumer offer, the Hyundai Smart Advantage, we’re making it even easier for Canadians to get into a new, less-polluting vehicle.”

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