Laval, Quebec – Motorists are invited to take public transit in Laval, Quebec through a special program, Operation Smog Alert, that drops bus fare from $2.60 to just $1 on smog days. It is the second year for the program, which begins on June 1, 2009.
This year, the Société de transport de Laval (STL) will donate the proceeds from the first 5,000 riders taking advantage of the program to the environmental group Equiterre.
The smog day discount is intended to encourage the use of public transit and cut down on the number of vehicles on the road. It will be in effect every smog day this summer from June 1 to September 7. As soon as air quality goes below acceptable health standards, Environment Canada issues smog warnings. As soon as the warning is given, in the late afternoon, STL puts the Smog Alert into process and keeps it in effect throughout the following day. The fare discount is announced to media, displayed on Ville de Laval’s electronic signs, and displayed on the variable message signs of the Ministère des Transports du Québec, which are located along the main highway corridors in the area.