March 21, 2011
Montreal, Quebec – The Fiat brand has officially returned to Canada, as more than 200 Fiat 500 vehicles were driven from the Quebec Business Centre along the Trans Canada Highway to dealerships.
The vehicles have also begun to arrive in designated Fiat stores in select Chrysler Canada dealerships throughout the country.
“We are thrilled that the first highly-anticipated Fiat 500s have started to land on Canadian soil because the vehicle is ideally suited for this market,” said Reid Bigland, president and CEO of Chrysler Canada. “There are more and more happy customers every day who are enjoying the European technology, Italian style and 55 mile-per-gallon fuel economy the Fiat 500 offers.”
The Fiat 500, built in Toluca, Mexico, is available in three trim lines and starts at $15,995.