Today's Honda is definitely not the same one I bought a 1994 and 1998 Civic Coupe Si from. Both of those Civic's had the style and quality materials used throughout that made the competition's offerings look like the dollar-store junk it actually was.
I have trouble looking around a Honda dealer's lot today and finding something that remotely looks attractive. Honda's never been on the cutting edge of automotive styling, but they seem to have been bent on making the ugliest vehicles on the road lately, especially when you look at sister-brand Acura's lineup. The new Civic does nothing to change this. I'm mostly disappointed in the interior that, while I haven't actually seen it in person yet, it is very obvious to me from the photos that it is using cheap materials that are more at home in a Cobalt than a Honda, especially a Honda built in 2011.
There's nothing here to keep me from looking at a Mazda3, Ford Focus, or Hyundai Elantra. I never thought I'd see the day that I'd seriously consider a Ford and a Hyundai a better car than a Honda, but yet, there it is.