I have no real interest in the car per se, but as others have mentioned - damn it's nice to see Lincoln sticking with an ACTUAL name!
It seems very ironic to me that Caddy and Lincoln are advertise about marketing their vehicles to "leaders" and "going your own way" and all this "self-confident American luxury" crap. But it's such a transparent marketing ploy, because the companies themselves are too timid and afraid to buck industry norms and show leadership themselves.
Lincoln/Caddy executive meeting: "All the other luxury car companies have move to alphanumeric names. It helps brand recognition - no one knows what an X6 sDrive 35i is, so the owner just calls it a BMW"
"But American luxury cars have had real names in the past, it's the Germans and Japanese that called their vehicles the ABC123. We've got storied nameplates that date back generations. Sure they sucked recently, but we can turn them around and keep the names"
"Screw that, it'll be too much work. Let's just hire Johan de Nysschen - he's doing such a great job turning around Infiniti..."