We can gripe all we like about the Lexus and the pricing, but something must be right, because the RX model accounts for a whopping 60% of their sales. That thing is a serious money maker for Toyota.
And yes, women love them. Toyota products in general, and especially Lexus, have "something" that appeals to women buyers. My missus has yet to meet a Toyota or Lexus she didn't want to buy save for the RAV-4. The Venza, the Highlander, the RX, the LX, all had her wanting to take one home on the spot. Smart? Women make up a serious market and are real buyers, not goofs looking to test drive Mustangs...