Lots of variables influence highway fuel economy, including gearing (can be too tall too, causing large throttle openings or lots of downshifts), aero qualities, engine management, tires, etc.
Our Corolla has a pretty short fourth (top) gear, but still sees outstanding highway fuel economy. Driving at 110km/h, it's revving fairly high, but has a very small throttle opening to maintain speed and very good engine management (variable valve timing, fuel management, etc) along with a very slippery shape.
Another John might be along any moment to explain that tall gearing is the be all and end all regardless of engine size and power curves, but it is only one factor in what fuel economy a car achieves. When I first bought my old 1979 Camaro, the final drive was so tall the car ticked over at 1200 rpm at over 100km/h, and yet the old body conspired with the ancient technology 5.7L engine to reward me with dismal fuel economy.
Without some serious engineering investigation, it would be impossible to isolate one variable that accounts for the poorer highway fuel economy of the Ford, and even with mountains of data, one variable might not be the sole reason.