Ding ding ding! I really would like to see everyone here how they would react with a gas pedal stuck to the floor, going 140-150-160km/h, engine making a lot of noise, and passengers screaming for their life. It's easy to sit at a keyboard and say "well it's easy, put in neutral and press the brakes". When panic sets in, the "well it's easy" solutions go out the door.
It's like escaping a vehice being submerged in water. Everyone know you need to roll down the windows as you won't be able to open the door... but to do this, you have the NOT panic and remain calm. Easier said than done.
I can attest to the "panic" situation. We were in a car crash last summer, and I was the only one of us able to get out of the vehicle by myself unassisted. The car was resting on a 45 degree angle on its right side. I tried opening the driver's door first, and kept trying to open it, despite the fact the whole latch system was facked, and I'm sure metal scrunched around enough so that you couldn't open it even if the latches did work. Took me a while (probably only 20 seconds in reality) to figure out I could just climb out of the busted out window instead, but for someone who really panics, would they even ever have been able to figure that out?
I honestly don't know what is wrong with the Toyotas making the news. I don't have a hate-on or a love-on for Toyotas either. We have one of their vans, and I sure hope that they have isolated the issue, as I wouldn't want it to be affecting my vehicle. But I can believe there are enough people around who have no clue what to do if their vehicle were suddenly to go out of control, whether it's a Toyota or any other make.
My dad had something happen to him quite similar quite a while back. His 1992 Sentra (all mechanical throttle, not drive by wire) had the throttle cable snap and the throttle was stuck in an open position, causing the car to continue accelerating. He finally just stomped on the brakes with all his might until it stopped, then turned it off. I asked him afterwards why he didn't just shift to neutral first, and he said he was in such a panic, he didn't think of it.
As for the Prius driver, I drove one of those as a rental a few months back (okay, so it was a newer version, but I also drove a first gen one many years ago that was in the fleet where I worked). Everything in it is electronic, the shifter, push to start button, etc. I don't know enough about how these cars are set up, but it is very likely he couldn't just shift to neutral as the ECU may have just ignored it. Also, you do need to hold the push to start button down for a couple of seconds, plus there is likely an interlock feature requiring the car be in park or neutral. Anyone's call whether he didn't know what to do or he did, but those things just weren't working.
If what I am hearing and reading about these cars are correct, it is making my initial suspicions that it is an ECU related problem seem more and more possible.