In recent threads the topic of vehicle "etching" has been mentioned and the fact that some dealers claim that, on their vehicles, it's mandatory.
It doesn't take much thought to realize that this is just another money making scam and if you ever manage to see it hidden inside "admin fees" and manage to get some mumbled explanation from a salesperson as to its purpose, you're at your most vulnerable time (having found your car and made your deal) and most buyers, rather than fight this charge, will pay it saying "Uhh what's another couple of hundred dollars?"
It's hidden withing Admin fees in the hope that you won't spot it and question it. If it wasn't a scam why wouldn't the saleperson admit up front that they know what's best for you? If they know what's best for me, why don't they include a set of mandatory shoe orthotics or winter tires and wheels?
Anyway, "tied selling" is an illegal practice. This is what the APA says about it -
"For several years, APA's mystery shoppers have encountered new car dealerships that heavily promoted their own vehicle etching systems, most frequently Protector Plus. APA observed heavy markups on Protector Plus charged by some dealers, because Protector Plus did not publish its list prices (the product costs the dealer about $50, but we saw it selling for up to $495, included with "admin" or "DOC" charges). Also, in some markets, dealers told the APA shoppers an etching job was mandatory with every vehicle, even though requiring you to take it is illegal in Canada. In Ontario, this practice, called "tied selling" has been banned under the standards of business practices applicable to car dealers."
A couple of years ago, when I didn't have much of a clue about tied selling, one VW dealership (Leavens London) let us walk before they would remove the $200 scam. Another dealer in London (Dalmar) would waive the $200 so we bought there.
Before anyone jumps is with "Uhh why would you not want $4000 back if you car got stolen?" I will add this - you don't "get" $4000. If the car is not recovered, you get $4000 off the price of a replacement from the same dealership who sold you the "insurance" in the first place. The fine print on their certificate is everything.
And isn't this why we buy insurance in the first place?