Being a wise guy, I sent the following email to Kia Canada.
I am astounded by the amount of Delivery charge Canadians must pay on
the Kia Soul. I find the $1,695 amount is outrageous when I can drive
to a Kia dealer in the United States, two hours south of Winnipeg, and
pay $740 CDN ($695) for the same service.
I would like Kia Canada to provide some justification for the
overcharging of Canadian customers.
Its easy for them to justify it. The shipping charge is the same in Halifax as in TO as in Vancouver. The people who are close to the source subsidize those who are far.
But the real reason is irrefutable. BECAUSE THEY CAN.
If you go to Kia AND say I can go to the US and pay 1/2 the freight the thinking is "OK GO AHEAD" 99% of people buying a lower priced car like a soul are not going to go to the work of importing a vehicle to Canada. They will suck it up and pay the freight. The only way to make any difference is to vote with your dollars and actually go to the US and get one.