That raises a point that has always perplexed me.... I've never understood the response "but it's got a great warranty" when you raise the reliability issue with a salesman. The PITA factor for having a car in the shop is there whether the repair is covered or not.
The subjective annoyance of having to go to the shop occasionally might be outweighed by the subjective pleasures of a truly luxurious and/or fun-to-drive car. The argument is weak when we're talking about transportation appliances, but I understand it more when we're talking about cars.
Let's say that my car takes two more trips to a shop per year than a typical Corolla. In my mind, getting to drive a turbo Jetta (with its exciting engine, communicative steering, buttoned-down handling, and near-luxury interior materials) instead of a Corolla for 363 days out of the year well outweighs the PITA-factor of those other two days.