but they did hold the line on pricing for 2008
Big whoops!....given the increase in the value of the Canadian dollar prices should have dropped by 20% or more on most Subs. SOC announces "no price increase" like they're doing consumers some kind of a favour instead of price gouging
No argument from me or most anyone regarding the stupid price difference between US and Canada.
But I highly doubt any manufacturer is going to make a big adjustment like that on a new model year even if its the right thing to do.
Imagine:
Joe Blow buys his brand new 2007 Legacy for 30K in June.
The 2008 Legacy with Stability control that wasn't available before shows up on the lots for 24K in July. You might gain some new customers from the lower price but you'd also have a riot on your hands from loyal current customers.
It would be thew right thing to do long term but they won't do it. They are very profitable it seems the way things are.