NOVEMBER AUTO SALES
Toyota outsells Ford, again
DaimlerChrysler also passes the Blue Oval
Dale Jewett | | Automotive News / December 1, 2006 - 1:46 pm / UPDATED: 12/1/2006 4:11 P.M.
DETROIT -- Toyota Motor Sales U.S.A. Inc. topped Ford Motor Co. in U.S. sales in November. It was the second time this year that the Japanese automaker has beat Ford Motor in monthly sales.
DaimlerChrysler also passed Ford Motor in U.S. sales in November, posting a 4.7 percent gain from a year ago. General Motors’ U.S. sales for the month rose 6.1 percent from November 2005.
In July, Toyota Motor Sales snuck past Ford Motor Co. by 1,815 units. But Toyota’s win in November was more decisive -- 15,749 units.
Record November for Toyota, Lexus
Toyota Motor rang up 196,696 sales in November, up 15.9 percent from the same month a year ago. Toyota Motor said sales for the Toyota and Lexus divisions were records for the month of November.
For the year to date, Toyota Motor’s sales totaled 2,314,203 units, up 12.5 percent from the same period last year.
Ford Motor Co.’s U.S. sales in November dropped 9.7 percent from the same month a year ago to 180,947 units. November 2005 also was a tough sales month for the automaker. The data include the Ford, Lincoln, Mercury, Aston Martin, Jaguar, Land Rover and Volvo brands.
For the year to date, Ford Motor’s U.S. sales are down 7.6 percent from the same period last year to 2,669,472 vehicles.
The gap narrows
Ford Motor is not in danger of being passed by Toyota Motor Sales this year. With one month of sales to go, Ford Motor holds a lead of 355,269 units.
But here’s a sign of the challenge facing Ford Motor: One year ago, Ford Motor’s year-to-date lead over Toyota Motor Sales was 830,723 units -- the gap has narrowed by 475,454 units this year.
George Pippas, Ford sales analysis manager, said who’s ahead or behind of Ford on the sales charts “is not that important right now in the scheme of things.”
Pippas said Ford is more focused on stabilizing its market share and improving retail sales.
GM, DaimlerChrysler post gains
While General Motors’ overall U.S. sales were up 6.1 percent in November, the automaker’s retail sales were up 11 percent for the month, said Paul Ballew, executive director of global market and industry analysis.
Ballew said the automaker is also pleased that its average transaction prices are up compared with a year ago. It plans to continue reducing low-profit sales to fleets.
For the year to date, GM’s U.S. sales are down 8.3 percent from the same period last year to 3,730,840 units.
The 4.7 percent increase in U.S. sales in November for DaimlerChrysler included a 3 percent increase for Chrysler group sales, the automaker said. It was the first sales gain for the Chrysler group in nine months.
DaimlerChrysler’s U.S. sales totaled 186,660 units in November, 5,713 units ahead of Ford Motor Co. For the year to date, DaimlerChrysler’s U.S. sales are down 5.9 percent from the same period last year to 2,172,041 units.
Among other automakers:
Nissan North America’s U.S. sales totaled 76,015 units in November, down 1.6 percent from a year ago. For the year to date, Nissan North America’s U.S. sales are down 5.9 percent from the same period last year to 927,474 units.
Brad Bradshaw, Nissan North America's sales chief, said the company's trucks fared poorly in November because Nissan refused to participate in the kind of incentives domestic automakers are putting on big trucks.
The Volkswagen group’s U.S. sales were flat in November from a year ago, with a gain of only 10 units to 26,541 units, as a record-setting sales month for Audi of America was offset by a decline at Volkswagen of America. For the year to date, the Volkswagen group’s U.S. sales are up 7.6 percent from the same period in 2005 to 296,598 units.
Mazda North American Operations got a boost from the CX-7 SUV as its U.S. sales rose 16.7 percent in November from a year ago. For the year to date, Mazda said it has sold 18,904 units of the CX-7. Mazda’s overall U.S. sales for the year to date are up 4.1 percent from last year to 248,874 units.
Mitsubishi Motors America Inc.’s U.S. sales in November totaled 9,256 units, up 4.0 percent from a year ago. The automaker said sales were propelled by the redesigned Outlander SUV. For the year to date, Mitsubishi’s U.S. sales are down 5.0 percent from the same period last year.
U.S. sales for Subaru of America Inc. in November rose 8.8 percent from a year ago to 15,800 units. Sales for the first 11 months of this year are up 2.3 percent from the same period in 2005.
American Suzuki Motor Corp.’s U.S. sales in November totaled 6,395 units, up 12.1 percent from a year earlier. For the year to date, American Suzuki’s sales are up 24.2 percent from the same period last year to 93,673 units.
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Nov. Nov. Pct. 11 mos. 11 mos. Pct.
2006 2005 chng. 2006 2005 chng.
BMW* 25,917 26,880 –3.6% 280,493 278,466 0.7%
DaimlerChrysler** 186,660 178,214 4.7% 2,172,041 2,308,573 –5.9%
Ford Motor Co.*** 180,947 200,485 –9.7% 2,669,472 2,887,739 –7.6%
General Motors**** 293,558 276,777 6.1% 3,730,840 4,069,765 –8.3%
American Honda† 106,446 105,860 0.6% 1,377,580 1,329,672 3.6%
Hyundai Group†† 50,620 53,474 –5.3% 682,453 669,075 2.0%
Isuzu 565 738 –23.4% 7,977 11,338 –29.6%
Mazda 20,792 17,817 16.7% 248,874 239,183 4.1%
Mitsubishi 9,256 8,902 4.0% 108,648 114,322 –5.0%
Nissan††† 76,015 77,212 –1.6% 927,474 985,416 –5.9%
Porsche 2,611 2,675 –2.4% 31,377 29,072 7.9%
Subaru 15,800 14,521 8.8% 180,090 176,083 2.3%
Suzuki 6,395 5,707 12.1% 93,673 75,439 24.2%
Toyota‡ 196,696 169,665 15.9% 2,314,203 2,057,016 12.5%
VW‡‡ 26,541 26,531 – 296,598 275,538 7.6%
Other (estimate) 571 585 –2.4% 6,180 5,998 3.0%
TOTAL 1,199,390 1,166,043 2.9% 15,127,973 15,512,695 –2.5%
Numbers in this table are calculated by Automotive News based on actual monthly sales reported by the manufacturers and may differ from numbers reported elsewhere.
Source: Automotive News Data Center
Note: Other includes estimates for Ferrari, Lamborghini and Lotus
*Includes Mini and Rolls-Royce
**Includes Mercedes-Benz
***Includes Aston Martin, Jaguar, Land Rover and Volvo
****Includes Saab
†Includes Honda Division and Acura
††Includes Hyundai and Kia
†††Includes Nissan Division and Infiniti
‡Includes Toyota Division and Lexus
‡‡Includes VW, Audi and Bentley