Cruised into a Hyundai dealer today for a first look and an test haggle for the Santa Fe.
In lieu of the 0% financing, I can get a $3000 rebate, plus I qualify for the grad rebate of $750, which knocks the price down nicely off the bat.
The $3750 in rebates are sponsored by Hyundai, and shouldn't take anything out of the dealer's pocket correct? This should leave me some room deal down from the MSRP, although that bottom line is already starting to look better.
ADDED: Just joined CCC and wasn't particularily impressed with the report I got.... the wholesale price is only $1098 lower than the MSRP (ignoring all the above rebates). In the "special prices" area, a Dealer Markup of $800 is applied, for a whopping savings of $298 off the MSRP. There must be more haggle room than this on a HYUNDAI; in fact, the sales person I dealt with today gave me the impression (as is his job) that there'd be more room to move, although I resisted getting into numbers on a first visit.
There's got to be a way to get that $1545 Freight and PDI; the dealer was coy about giving out a breakdown on the individual fee amounts before discussing the rest of the numbers.
I'd appreciate some dealer feedback on how valuable to the dealer an end-of-month or end-of-week sale is (generally), since I could pick this car up by the end of March if necessary, and don't mind helping the salesperson/dealer put a little extra in their pocket if it will save me a buck or two. Time to launch a cross-dealer quote campaign...
I'm probably going to leave my PoStiac out of the deal, although I've already given the salesperson some idea of the mechanical issues it has, and what I'd need to get out of it to consider a trade in. There's still some value in it as a parts car or possibly a project for a mechanic, so there's no point letting them give me an inflated trade-in value instead of a straight price discount.