Topic: Ford Canada Sales August

[s60]

Among Ford of Canada's top sales performers in August:

Ford Focus up 19 per cent
Ford Escape up 10 per cent and best August in its 5 year history
Ford Escape Hybrid achieved its best sales month since launch at 207 deliveries
Ford Ranger up 32 per cent
Ford F-150 Super Crew up 12 per cent and best August in vehicle history
Ford Explorer 4-door up 5 per cent
Ford F-Series Super Duty up 6 per cent and best August in vehicle history
Lincoln Aviator up 110 per cent and best August in vehicle history
Lincoln Mark LT achieved its best sales month since launch
Ford Motor Company of Canada, Limited
August 2005 Vehicle Sales


 2005         2004  % Change
 
Total Vehicles
  
August  16,547  16,127  +2.6%
 
January – August  152,118  151,514  +0.4%
 
Total Cars
 
August  4,088  3,888  +5.1%
 
January – August  42,499  41,777  +1.7%
 
 
Total Trucks
 
August  12,459  12,239  +1.8%
 
January – August  109,619  109,737  -0.1%
 

[paulk]

Ford's overall sales in August were poor compared to their competitors (except GM, who did worse):
http://www.globeinvestor.com/servlet/ArticleNews/story/RTGAM/20050902/wxrautos02

"GM Canada's sales slid 4 per cent and Ford gained 3 per cent.

Market share of the Detroit-based three fell to 51.6 per cent in August, believed to be the lowest yet. Honda's record performance allowed it to displace Ford in the top three sales slots.

"The employee discounts had a shelf life of about a month," said Dennis DesRosiers, president of DesRosiers Automotive Consultants Inc. of Richmond Hill, Ont.
...
Honda's overall sales rose 4 per cent.
...
Mr. DesRosiers said it's the first time Ford has been outsold in a month by an offshore-based manufacturer, although Toyota has outsold DaimlerChrysler on a few occasions.

He described it as "shocking" that Ford was outsold by both Honda and DaimlerChrysler."

Funny how even with the huge employee discounts, GM and Ford are still losing ground to the imports.