Topic: Shopping for new mechanic

[AVToller]

"But it strikes me, if Fram filters are so terrible, why are they so widely used?"

It's called advertising! "Pay me now or pay me later" was a big slogan. A lot of people who knew almost nothing about cars "knew" about Fram, and since they knew the name (brand recognition) that's what they assumed was the best.

[safristi]

Jamesbe ...where is the F(S)PAM FILTER here...!!!!

[Sterling]

But it strikes me, if Fram filters are so terrible, why are they so widely used?

Ahhh, poor naive grasshopper. You'd make a marketer very happy with that comment.  

If you can't accept someone else's analysis, go and buy a Fram filter and virtually any other kind, cut them apart and look at the construction and components. You may find the results more compelling.

[barrie1]

Fram makes more then one grade of filter. Even the private label Filters are made to the Buyers specs by them. Quite often I will use one for a Diesel engine as I have cross referenced them over and the Diesel filters have a lot more filtering media in them then the Gas Filters. I have done this many times with a Gas engine that accepts the Diesel Filter. My GM Small Block engine is a example of this. I have used the GM Diesel engine filter on it and have had no problems at all. The GM filters are rated as one of the very best out there. I don't buy too many other brands at all.

[davidm]

Chris at Eunos has found a supplier who gets him the Japanese filters that are used by Mazda USA (not FRAM).  He buys them from a place on Willingdon between Hwy 1 and Lougheed (don't know the name).