Since 1992,I've been taking my cars to Krown for the annual spray. My '92 Taurus had absolutely no rust when I traded it in '99 for the '97 T-Bird.The 'Bird has been treated since '99 and still looks like new underneath.
Okay, I admit that I don't drive it in the winter when there's slush and salt on the road,but the wife's 2000 Taurus hasn't shown any rust,either.
As far as I'm concerned,the $ 100 plus tax per car is money well spend every year.