Concept to highlight high-performance laser headlights and plug-in hybrid powertrain

Audi has announced they will showcase their Sport Quattro concept at CES, fitted with high-performance laser headlights and a plug-in hybrid powertrain.

The concept, dubbed Sport Quattro Laserlight, will be on display from January 6th through 10th in Las Vegas, Nevada.

“The new show car demonstrates technical ‘Vorsprung’ on many levels,” says Prof. Dr. Ulrich Hackenberg. “On-board this car we have e-tron technology with 515 kW of power and 2.5 l/100 km (94.09 US mpg) fuel economy; laser headlights that leave all previous systems in the dark with its higher performance as well as new display and operating systems with cutting-edge electronic performance. We are showing the future of Audi here.”

While “significantly smaller” than LED diodes (only a few microns in diameter), the laser high-beams have the ability to light up the road 500 metres in the distance and have three times the luminosity of LED high-beam lights. Audi will use this technology during their 2014 campaign in the R18 e-tron quattro.

Also at CES, Audi and Google is expected to introduce a new infotainment system based on the Android mobile operating system. The technology will allow owners access to Android apps just like on their mobile phones.

Google and Apple are currently at war in the automotive space as the two tech giants try to integrate as quickly as they can in automotive infotainment systems. Apple announced seven months ago they would be rolling out “iOS In The Car” and some automakers have already began to adopt Siri functionality in their vehicle infotainment systems.

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