June 18, 2004

Yokohama introduces new Geolander M/T+ mud/terrain tire

Vancouver, British Columbia – Yokohama Tire Canada is introducing a new top-of-the-line Geolandar M/T+ to its Geolandar line of mud/terrain tires.

“The Geolandar M/T+ provides a new, higher level of off-road traction that surpasses even that of our Geolandar M/T,” says Sean Nakano, Director of Marketing. “At the same time, it offers uncompromising on-road performance. This breakthrough tire design goes far beyond ordinary mud/terrain tires in its pursuit of high performance across the driving spectrum – on road and off.”

Nakano says the new Geolandar M/T+ is targeted at buyers who want the ultimate in off-road performance but also demand superior on-road characteristics in their tires.

Changes to the Yokohama Geolandar M/T+ include engineering innovations to the tread, sidewalls and tire compound.

The off-road prowess of the M/T+ is enhanced with new larger buttresses at the shoulders with protectors that enhance performance, durability and visual impact. In addition, new larger scoops from the shoulder blocks help the edge of the tread shed mud and dirt. Every other shoulder lug is taper cut, and the protruding blocks provide a stronger side bite.

In the search for additional traction, a new groove was added in the blocks, perpendicular to the directional pattern. This additional groove gives a greater edge effect, improving both grip and directional stability, especially on dirt. Also improving the edge effect is a wide double-step centre groove that has self-cleaning capabilities and enhances water drainage on wet roads.

The Geolandar M/T+ features a new compound that has been fine-tuned to enhance wear resistance and lengthen tire life. The compound provides better stability and comfort on road and better chipping resistance off road. In addition, two new protection bars have been added to the sidewall and the rim area to improve the tire’s resistance to cuts. A single bar is provided on tires with white lettering.

Nakano says Yokohama conducted myriad tests and computer simulations before concluding that a 32-degree angle was the best possible angle for the block patterns. At this angle, the pattern shows superb mud expulsion, superior drainage characteristics and excellent block rigidity when cornering.

Geolandar M/T+ will be available in Canada in late June in 15-, 16- and 17-inch diameters.

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