San Diego, California – Volvo has partnered with Bark Buckle UP, a manufacturer of pet safety products, to launch a campaign that will educate pet owners across North America about pet travel safety.
From June through September, select Volvo dealers across the United States and Canada will host Pet Safety Days. Open to the general public and their pets, the safety events will teach pet owners about pet safety products and give tips for travelling safely with pets.
Christina Selter, Bark Buckle UP founder and pet travel safety expert, said, “Seat belts protect millions of people every day. In the event of an accident, an unrestrained pet can escape and be hit by another vehicle, cause another collision, or attack emergency crews trying to reach an injured party. It only takes a few minutes to safeguard your pet and by properly securing your pet, you are protecting yourself, your passengers, and your pet from injury, not to mention protecting other drivers and strangers trying to help.”
When driving 56 km/h (35 mph), a 60-pound unrestrained dog can cause an impact of 1,225 kg (2,700 lbs), slamming into a car seat, windshield, or passenger. Even if the animal survives, it can impede the progress of rescue workers who need every moment possible to safely care for accident victims. Pet restraints in moving vehicles are now required in many states and provinces since they offer several advantages — they help protect pets in the event of a collision; keep pets from running loose and distracting the driver; and prevent pets from escaping the car through an open window or door.
Starting June 1, participating Volvo Retailers will display the Bark Buckle UP Pet Travel Safety program, information and offer visitors the first responder approved Bark Buckle UP Pet Safety Kit free of charge. Each Bark Buckle UP Pet Safety Kit includes an emergency pet card and safety decal.
“Now is the time to educate consumers about the importance of pet safety restraints,” said Daniel Johnston, Product Communications, Volvo Cars of North America. “Summer is almost here and with many travellers wary of flight delays, families will bring their children — and their pets — to destinations accessible by car. Few people understand how dangerous traveling with an unrestrained pet can be. That’s why Volvo has partnered with Bark Buckle UP to support Pet Safety Days and provide the tools travelers need to keep all family members safe.”
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