March 14, 2005
Volvo announces “Volvo For Life” finalists
New York, New York – Volvo announced its top three winning heroes in the third annual “Volvo For Life” awards. They are an Oregon domestic abuse survivor living abroad who helps American women escape abusive relationships; an Alaskan woman who brings environmentalists and timber proponents together to revitalize the community; and a Utah amputee distributing prosthetic limbs to developing countries.
Each woman will receive a US$50,000 contribution to the charity of her choice, and will go to New York City for a ceremony in Times Square on March 24. At that time, one overall grand winner will be named “America’s Greatest Hometown Hero” and be presented with a new Volvo every three years for the rest of her life.
The program is the largest-ever national search and celebration of everyday heroes. Volvo Cars of North America provides US$1 million in awards and contributions. Nominations were accepted on the company’s Web site in three categories: safety, quality of life, or environment. Volvo received 4,272 nominations.
The company selected three finalists in each category, and then asked a panel of judges to select the category winners. The judges included Hank Aaron, Paul Newman, Caroline Kennedy, Maya Lin, Bill Bradley, Dr. Sally Ride and Eunice Kennedy Shriver. The awards ceremony will be hosted by actor Jim Belushi and will feature musical performances and celebrity appearances. The six remaining finalists in the initiative will also be on hand and each will receive a donation of US$25,000 to charities of their choice.