Volkswagen of America helped to celebrate Barbies 50th birthday by transforming a New Beetle convertible into the ultimate Barbie dream car.
Volkswagen of America helped to celebrate Barbie’s 50th birthday by transforming a New Beetle convertible into the ultimate Barbie dream car.. Click image to enlarge

Herndon, Virginia – Volkswagen of America helped to celebrate Barbie’s 50th birthday by transforming a New Beetle convertible into the ultimate Barbie dream car. The life-size pink Malibu Barbie New Beetle made its debut at the doll’s Malibu Dream House exclusive birthday celebration.

“We are extremely proud to partner with Mattel and create a customized New Beetle convertible to celebrate Barbie’s landmark birthday,” said Laura Soave, general manager of marketing for Volkswagen of America. “Like the New Beetle, Barbie has made a remarkable impact on pop culture history, and still remains a cultural icon today.”

The customized New Beetle includes white leather interior and top, pink quilted leather door pockets and arm rests, motorized vanity in the trunk, rhinestone accents, and specially-mixed pink paint.

Connect with Autos.ca