August 16, 2005

Volkswagen Bora becomes Jetta in Europe

Wolfsburg, Germany – With the introduction of its new, fifth-generation Jetta to Europe, Volkswagen has moved to a standard name for all markets across the globe. Previously, the Jetta was known as the Bora in Europe.

In the U.S., the Jetta has been the best-selling car among all European manufacturers year after year; now, in Europe, Volkswagen will position the Jetta as a sporty, elegant compact sedan. The traditional base version has been left out, and the Jetta will be sold as the Trendline, Comfortline and Sportline, with a total of seven four-cylinder engines, three of them diesel.

By volume, the ten most important markets for the Jetta outside Germany and the U.S. are the U.K., Turkey, Austria, Spain, Italy, France, the Netherlands, Belgium, Australia and Sweden. The new Jetta is built in Puebla, Mexico.

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