Washington, D.C. – Reported U.S. sales of hybrid vehicles from the major automakers rose 3.6 per cent in August 2008, compared to sales in August 2007, with 26,045 vehicles sold. This represents a 2.08 per cent new vehicle market share for the month. Overall, sales of light-duty vehicles in the U.S. fell 15.5 per cent in August 2008, with sales of passenger cars dropping by 7.7 per cent and light trucks by 22.1 per cent.
The August 2008 hybrid sales results fell just short of the current August sales record of 26,249 units, reached in 2006.
At Toyota, sales of the Prius were down 4.2 per cent to 13,463; the company said the decline is due to limited availability. Camry Hybrid sold 3,456 units, a 19.3 per cent drop from August 2007, and representing 7.8 per cent of all Camry sales, which increased overall by 3.3 per cent from the year before. Sales of the Highlander Hybrid were 1,277 units, up 224.6 per cent from August 2007, and representing 15.2 per cent of all Highlander sales, which dropped 15.29 per cent to 8,070 units.
The Lexus RX 400h sold 1,277 units in August, up 9.0 per cent, and representing 14.2 per cent of all RX model sales, which dropped 10.6 per cent to 8,969 units. The GS 450h sold 35 units, down 73.1 per cent, and representing 2.1 per cent of all GS models. The LS 600h sold 71 units, a 73.4 per cent drop, and representing 4.0 per cent of all LS model sales.
Sales of the Honda Civic Hybrid were up 47.7 per cent to 3,105 units, representing 10.3 per cent of all Civics sold; total Civic sales rose 5.3 per cent to 30,052. The company also sold two units of the discontinued Honda Accord Hybrid.
Combined sales of the Ford Escape and Mercury Mariner hybrids dropped 27 per cent to 1,338 units, representing 8.0 per cent of all Escape and Mariner Sales, which rose 11.7 per cent in August to 16,634 units.
The Nissan Altima Hybrid sold 442 units, a decrease of 31.3 per cent from August 2007, and representing 1.7 per cent of all Altima sales. Sales of all Altima models dropped 0.5 per cent for the month.
General Motors sold 798 units of its two-mode Tahoe, Yukon and Cadillac Escalade models, representing 5 per cent of combined sales of all models in those lines, which were down 24 per cent. The Tahoe and Yukon made up the majority, with only one two-mode Escalade sold. The Saturn Vue with GM Hybrid System sold 417 units, representing 4.3 per cent of Vue sales, which totalled 9,649 units for an increase of 46.1 per cent. Sales of the Malibu Hybrid were 388 units, for 2.5 per cent of all Malibu sales, while the Saturn Aura Hybrid sold 26 units, for 0.6 per cent of all Aura sales. Overall, 0.5 per cent of General Motors’ total sales were hybrid vehicles.