December 6, 2006
UPS to display MADD Canada ribbons
Toronto, Ontario – UPS has teamed up with Mothers Against Drunk Driving (MADD) Canada to deliver its holiday message, Project Red Ribbon, into hundreds of communities across the country. UPS Canada’s 2,000 delivery vehicles will display the red ribbon as they complete their routes.
The company is also delivering bookmarks with safety tips and a MADD Canada red ribbon to its customers in Canada.
“UPS Canada recognizes the important work done by Mothers Against Drunk Driving to raise awareness about the Project Red Ribbon campaign,” says Keith Porter, vice president of Operations, UPS Canada. “MADD Canada’s message mirrors UPS’s unparalleled commitment to the safety of all our drivers as well as those with whom we share the roads.”