June 19, 2007

Toyota Prius takes top ratings in France, says J.D. Power

Paris, France – For the first time, a hybrid car, the Toyota Prius, has ranked highest in satisfying new-car owners, according to J.D. Power and Associates’ Customer Satisfaction Index study. Honda took three top model awards, and was ranked the highest nameplate for a third consecutive year.

The winners in each segment were the Honda Jazz (sold as the Fit in Canada) and Toyota Yaris (small car); Toyota Prius (lower medium); Honda Accord (upper medium); BMW 5 Series (executive/luxury); Mercedes-Benz B-Class (MPV) and Honda CR-V (SUV).

In the nameplate rankings, Honda received a customer satisfaction score of 826 index points on a 1,000-point scale, with particularly high ratings in service satisfaction and ownership costs. BMW took second with 821 points, performing well in quality/reliability and vehicle appeal.

The Prius received a customer satisfaction index score of 858 and performed particularly well in ownership costs, along with operating costs, vehicle quality and vehicle appeal.

The French study, now in its third year, is based on the evaluations of more than 15,000 owners after an average of two years of ownership. The study includes 27 brands and 112 models.

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