Burnaby, British Columbia – Grade 12 students can win up to $4,000 for their school’s “dry” graduation celebration by producing a video about impaired driving.
The British Columbia Automobile Association (BCAA) is encouraging teens to talk to other teens about the dangers of impaired driving. The second annual Dry Grad Video Challenge is urging students from across B.C. and the Yukon to produce short videos sending the message that drinking, drugs and driving don’t mix.
Grade 12 students have until November 14, 2011 to submit videos at Dry Grad. Videos will be judged by a panel, with the top five appearing on the website for public voting in December.
The winners will be announced in January, with producers of the first-, second- and third-place videos awarded $4,000, $2,000 and $1,000 respectively to support their school’s dry grad celebration. A complete list of contest rules and details can be found on the site.
In its first year, the Dry Grad Video Challenge received 50 video entries and generated over 6,000 votes.