November 26, 2003


Sylvie Rainville introduces 2004 Agenda de l’auto

Sylvie Rainville, editor of Le Magazine Carguide and a weekly columnist with Le Journal de Québec has published a unique item for the busy auto enthusiast – L’Agenda de l’auto. The agenda is unlike any other automobile guide on the market now, a reference tool that doubles as a daily diary, providing model descriptions and specifications whenever and wherever you go.

L'Agenda de l'auto
Ms. Rainville is the daughter of Quebec automotive journalist Jacques Rainville, who died in January 2001. The L’Agenda de l’auto is dedicated to his memory, “to show my appreciation for giving me his passion for automobiles,” Ms. Raineville said. The publication of the 2004 agenda coincides with the twentieth annivsersay of her Jacques Rainville’s publication, the Almanach de l’auto.

The agenda is written almost exclusively by Ms. Raineville, who assures her readers of “unbiased and informed comments.”

20,000 copies of the first edition of the diary, which contains 388 pages, have been printed. They are available at every Renaud-Bray, Archambault, Chapters-Indigo, Wal-Mart, Zellers, Jean-Coutu, Essaim, Familiprix as well as 10 Canadian Tire stores in Quebec, and at some 100 independent book stores throughout the province.

The project was completed with the assistance of Canadian Tire, Lallier Automobile, Michelin, Unipneu, Le Salon de l’auto de Montréal, Jeep Gosselin, Banlieue Ford, as well as the dealers associations of Hyundai, Chrysler and Toyota.

For more information about L’Agenda de l’auto, visit www.agendadelauto.com.

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