Washington, D.C. – Safe Kids Buckle Up, the child passenger safety program of Safe Kids USA in partnership with General Motors and Chevrolet, has won a Peter K. O’Rourke Special Achievement Award from the Governors Highway Safety Association. The award honours Safe Kids Buckle Up for its excellence in becoming the largest child passenger safety program of its kind.
Celebrating its 10th year in 2007, Safe Kids has held approximately 45,000 vehicle safety events for families and checked more than 900,000 car seats for proper installation. The program has also educated families on the dangers children face in and around vehicles, such as hyperthermia and back-over/roll-over risks.
“We are honoured to have Safe Kids Buckle Up and our unique partnership with GM and Chevy recognized by this prestigious award,” said Mitch Stoller, president and CEO of Safe Kids Worldwide. “Peter K. O’Rourke dedicated his life to improving traffic safety and set an example for all advocates to follow. In that spirit, the evolution of the Safe Kids Buckle Up program is designed to meet the emerging safety needs of families.”