March 6, 2002
Saab 9X wins top European design award
Norcross, Georgia – The Saab 9X concept car has been named the Best Concept Car in the 2002 European Automotive Design Awards. The award was announced at the Geneva Motor Show and is based on an annual poll of member designers from car manufacturers, design studios and suppliers throughout Europe.
First seen at last year’s Frankfurt Motor Show, the Saab 9X is a combination coupe, roadster, wagon and pick-up. Powered by a 300 horsepower, 3.0-litre V6 turbo with all-wheel drive, the 9X hints at the future of Saab design.
The official commendation praises the Saab 9X for its “refreshing individuality” and the Saab brand for its ability to “maintain its designer DNA.” It adds: “A Saab should remain a Saab and not be compromised by component sharing and the product planning of sister brands.”
Comments from designers’ voting returns included: “The 9X couldn’t be more Saab. It has presence, a sporty stance and a distinguished look.” Another designer observed: “Original and sporty, the 9X is also functional — as a Saab should be. The 9X preserves the exclusivity of Saab and of Swedish design. It is a car that would have a strong appeal in international markets if produced.”
“I am pleased to accept this award on behalf of the design team at Saab,” said 9X designer Michael Mauer. “We have tried to break down traditional design conventions with the 9X and it is gratifying to know our efforts have been so well received.”