Rio de Janerio, Brazil – The Renault-Nissan Alliance will invest US$1.8 billion to expand its manufacturing and sales in Brazil, one of the fastest-growing economies in the world.
The company has nearly two dozen products specifically adapted to Brazilian consumers’ needs, which are the cornerstone of its aggressive “Brazilian offensive.” Renault and Nissan have a combined market share of 6.5 per cent in Brazil today and are aiming for a combined share of at least 13 per cent by 2016.
“Brazil represents a tremendous opportunity, both as a manufacturing base and as the home of a new generation of Renault and Nissan customers,” said Carlos Ghosn, Alliance chairman and CEO. “Brazil weathered the recession and emerged as the clear engine of growth for Latin America in the 21st century. We look forward to contributing to the region’s rapidly-evolving manufacturing and technological expertise.”
An all-new Nissan factory has been announced for Resende, scheduled to begin production in the first half of 2014. It will have the capacity to produce up to 200,000 units annually and will create up to 2,000 direct jobs. An existing factory in Curitiba will also be expanded.