April 23, 2003


Proper tire pressure saves gas, improves air quality

Greenville, South Carolina – Significantly under-inflated tires can reduce gas mileage by one mile per gallon, reports Michelin Tires. Underinflation also reduces tire life and can affect vehicle performance and handling.

“Earth Day is the perfect opportunity to remind drivers that proper tire inflation can improve the environment and driving safety,” said Ron Musgnug, North American project leader for Challenge Bibendum. “As National Tire Safety Week approaches, we are encouraging all drivers to check the air pressure in their tires. This simple step can have a significant positive impact on our air quality today — regardless of the type of vehicle a consumer is currently driving.”

Properly maintained and inflated tires help the environment because they are more fuel efficient, which saves gas and lowers vehicle emissions. Gasoline emissions contribute to air pollution and global warming. Maximizing fuel economy can reduce the amount of particulates in the air while saving money on gasoline.

Tire inflation and maintenance will be in the spotlight next week as the Rubber Manufacturers Association celebrate National Tire Safety Week (April 27 – May 3). Michelin will have a variety of events encouraging consumers to focus on tire safety. For details, visit www.michelinman.com.

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