November 14, 2007

Popular Science names Ford SYNC one of 2007 “Best of What’s New” winners

Dearborn, Michigan – Ford SYNC has been recognized by the editors of Popular Science magazine as one of the best new technologies of the year, and a recipient of a 2007 “Best of What’s New” award in the automotive category.

Developed on the Microsoft Auto software platform, Ford SYNC allows consumers to bring digital media players and Bluetooth-enabled mobile phones into the vehicles and operate them via voice commands or with the steering wheel’s radio controls. It will be available on twelve Ford, Lincoln and Mercury products this year, and on nearly all products by the end of 2008.

“For twenty years, Popular Science’s ‘Best of What’s New’ awards has honoured the innovations that make a positive impact on life today and change our view of the future,” said Mark Jannot, editor-in-chief. “PopSci’s editors evaluate thousands of products each year to develop this thoughtful list. There’s no higher accolade Popular Science can give.”

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