Nokia, Finland – Nokian Tyres has set a new world record for the fastest car driven on ice, at 331.610 km/h on the Gulf of Bothnia in Oulu, Finland. The record was set by the company’s test driver Janne Laitinen, driving on 20-inch Nokian Hakkapeliitta 7 studded tires.

“Testing at high speeds in demanding conditions forms an important part of our winter tire development,” said Matti Morri, technical customer service manager of Nokian Tyres. “Testing our boundaries can teach us new things, which can then be reflected in all of our products.”

The test was done according to detailed rules laid out by Guinness World Records for ice driving. The time for the one-kilometre distance is taken for driving in both directions of the track, with the world record time the average of the two results. The vehicle takes a flying start, and the ice has to be natural and not roughed up or treated with any chemicals. The tires must be commercially available and approved for road traffic in the country in which the record attempt takes place.

Nokian Tyres developed the world’s first winter tire for sub-zero conditions in 1934, and introduced the Hakkapeliitta two years later. It tests its products at its own test facilities in Ivalo, 300 kilometres north of the Arctic Circle.

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