Yokohama, Japan – Nissan has announced its “Power 88” midterm business plan, aimed at accelerating the company’s growth across new markets and segments. The plan is for fiscal years 2011 to 2016 and is effective immediately.
Under the plan, Nissan aims to achieve a global market share of eight per cent and increase its corporate operating profit to a sustainable eight per cent by fiscal year 2016.
The highlights include:
– An average of an all-new vehicle every six weeks for six years. The company’s global portfolio will have 66 vehicles and will cover 92 per cent of all markets and segments.
– The emphasis on sustainable mobility will continue, including zero-emission vehicles and low-emission technologies. Cumulative electric vehicle sales for the Renault-Nissan Alliance will reach 1.5 million units.
– Dedicated new cars and light commercial vehicles will be developed for entry-level segments and emerging markets.
– Nissan will introduce more than 90 new advanced technologies, averaging 15 per year.
The company currently has 6,000 major points of sale globally and will expand its retail network to 7,500 during the period. The business expansion will focus on growth markets and further developing the company’s Infiniti and light commercial businesses.