April 6, 2004
New York auto show
New Cadillac STS is rear-wheel-drive
New York, New York – Unveiled on Sunday, the new Cadillac CTS is based on General Motors’ new rear-wheel-drive Sigma architecture, which also is the foundation for Cadillac’s entry-luxury CTS sedan, CTS V-series high-performance sedan, and SRX luxury performance utility
“Our long-term goal for Cadillac is to become the Standard of the World once again,” said Mark LaNeve, general manager for Cadillac. “In order to succeed globally, we have to build vehicles that have outstanding performance, exceptional quality and reliability, and meet the demands of the most discerning car buyers. “The STS represents the latest step in that direction.”
“We feel very comfortable calling this a finely crafted car, but we also realize that’s the price of entry into this category,” said Jim Taylor, GM vehicle line executive, prestige vehicles. “The STS has simply been engineered to more than hold its own when matched against some of the best prestige luxury sedans in the world.”
Overall, the STS is 196-inches long, 72.6 inches wide and 57.6-inches high, making it the largest sedan offering in the Sigma-based family.
In terms of performance, the STS will be available with a 255-horsepower 3.6 litre V-6 in a rear-drive configuration, or the 320-horsepower Northstar 4.6 litre V-8 in both rear- and all-wheel-drive configurations. Both engines incorporate variable valve timing (VVT) and are mated to a 5-speed automatic transmissions with Driver Shift Control.
Integrated chassis control technologies include a two-mode Magnetic Ride Control offering performance or touring selections, four-channel StabiliTrak, and an available high-precision ZF steering gear.
Technological appointments include an Easy Key system; Smart Remote Start system (not available in Europe or Russia); Adaptive Cruise Control (ACC); Intellibeam; re-configurable, four-color Head-Up Display (HUD); heated and ventilated seats; and heated steering wheel.
Of particular note is an available up-level infotainment system, which includes one of the industry’s first OEM-installed surround sound audio systems. The cabin is immersed with 15 speakers from Bose Corporation. The 5.1 Bose system also has an integrated six-disc CD/DVD changer and is capable of playing a broad array of formats including DVD-A, CD, and MP3. It includes an eight-inch VGA quality touch screen and advanced navigation. In addition, the system has Bluetooth capability, advanced voice recognition, and OnStar.
The STS is expected to arrive in Cadillac showrooms in the fourth quarter of 2004. Beginning in 2005, the STS will be available in Europe, Japan, Russia, Middle East, South Korea, Taiwan and Israel.