Toronto, Ontario – Mitsubishi has announced pricing for its all-electric i-MiEV, which will start at $32,998 when it goes on sale later this year.

The company said that the four-door, four-passenger subcompact hatchback will be the most affordable mass-produced all-electric vehicle in the Canadian marketplace. The i-MiEV has a top speed of 130 km/h and a targeted range of 135 kilometres, which will make it “an excellent commuter vehicle for many Canadians living in urban areas,” the company said.

The standard i-MiEV will have an MSRP of $32,998, while the top-line i-MiEV with Premium Package will be $35,998.

Ontario and Quebec have already announced subsidies for the purchase of electric vehicles. Ontario’s credit of $8,230 will reduce the i-MiEV’s net MSRP to $24,768, while Quebec’s $7,769 credit will reduce it to $25,229. Quebec will also offer a 50 per cent subsidy on the purchase and installation of a home charger to a maximum of $1,000.

Mitsubishi has test fleet partnerships with several partners across Canada and has over 43 vehicles on the road in testing. The company has partnered with BC Hydro, the City of Vancouver, the Town of Qualicum Beach, Town of Saanich, ENMAX, the Government of Manitoba, Transport Canada, the City of Toronto, Hydro-Quebec, the City of Montreal, Eaton, Right to Play, Club Assist and Autoshare.

“We are gaining valuable information about batteries and charging systems, and we have a better idea of how well the i-MiEV will integrate with the electric grid,” said Tomoki Yanagawa, vice-president of sales, marketing and corporate planning for Mitsubishi Motor Sales of Canada. “All of this information is so valuable as we move closer to the official launch of the i-MiEV into the Canadian market later this year.”

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