Paris, France – Tire manufacturer Michelin, publisher of the Michelin Guide travel guides, plans to align its print publications with its Web site to offer travellers information on maps, hotels and restaurants.
The site, ViaMichelin, will offer access to the full range of Michelin’s tourist information, including all content from the Michelin Green Guide collection, which has been fully renewed for the purpose.
The site will also include restaurants from the guide selection, detailed maps, satellite photos, route calculators, and the ability for travellers to create their own personalized travel books.
By the end of 2010, the site will include 90 countries, 36,000 tourist sites, 57,000 restaurants and 100,000 hotels, with all information available in five languages. Other content and new features will be added in the months and years ahead.