Kia Optima
Kia Optima. Click image to enlarge

Seoul, South Korea – Kia Motors has unveiled the new 2009 Magentis sedan (sold in the U.S. as the Optima) at the New York International Auto Show. The new model is larger than its predecessor and offers a new engine with more power and better fuel economy.

“Optima is in a strong position to change the way consumers think about midsize sedan offerings,” said Tom Loveless, vice-president, sales, Kia Motors America. “Already known for its exemplary quality, safety and value, Optima’s sleek new redesign provides consumers with a sporty, fuel-efficient choice and showcases Kia’s commitment to providing the best all-around vehicle package.”

The new Magentis features a redesigned rear fascia, larger fog lamps and lower grille, and narrower headlamps. A new sporty SX trim line complements the value-priced LX and luxury-oriented EX, and includes a sport-tuned suspension, mirror-integrated LED turn signals, silver-finished 17-inch wheels and black bezels on the front grille and headlamps.

Available engines are a 2.4-litre four-cylinder and 2.7-litre V6 engine, with choice of a five-speed automatic or, on the LX four-cylinder model, a five-speed manual transmission. The new 2.4-litre engine produces 13 more horsepower than the model it replaces, while the 2.7-litre engine is carried over but output has increased to 190 horsepower and 184 lb-ft of torque.

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