June 12, 2002
Kia Canada sells 50,000 cars in first three years
Mississauga, Ontario – Kia Canada sold its 50,000th car in May since entering the Canadian marketplace in August of 1999. At that time, Kia Canada started with only two models and a handful of dealers in Ontario and Quebec, and sold 1,417 Sephias and Sportages from August to December of 1999. Sales jumped to over 13,000 in 2000, and 2001 saw sales double to over 26,000 capturing 1.7% of the market, beating out several well established makes in the process.
“Kia automobiles have now become a well accepted player in the Canadian market and are on more and more shopping lists as buyers come into the market” said Mark Ryhorski, VP of Marketing and Customer Experience at Kia Canada. “The positive reaction our cars received at the spring auto shows resulted in strong dealer traffic and pushed first quarter sales 30% ahead of the same period last year” added Ryhorski. May sales of 2,747 units continued the company’s strong performance and with the sale of the 50,000th car in less then 3 years Kia has become one of quickest companies to achieve this plateau after launching in the Canadian marketplace.
The 50,000th Kia to be sold in Canada was delivered to Edouard Theveton of Rivier Beaudette, a Montreal suburb. The blue Rio Sedan was purchased at Kia Gabriel in Dollard des Ormeaux, Quebec.
Kia Canada Inc. is a subsidiary of Kia Motors Corp. in Korea. In Canada, Kia sells the Rio and Rio RX-V sub-compact sedan and wagon, the Spectra and Spectra GSX compact sedan and hatchback, the Magentis mid-size luxury sedan, the Sedona minivan, the Sportage sport utility, and the soon to be released Sorento intermediate sized SUV. Kia has 143 dealers nationwide.