New ‘Bu will “make a significant statement” with “a very passionate design.”
General Motors knows the weak link in their current model lineup and they’re rushing to fix their missteps, reports Automotive News.
After a clumsy launch of the current Chevrolet Malibu, bringing the Eco mild-hybrid model out before a conventional version, General Motors is readying to launch a new Malibu that will “make a significant statement” with “a very passionate design,” says GM global design chief Ed Welburn.
Mark Reuss was even quoted as showing the new design at an investor conference in October.
From Automotive News:
“We’ve got our act together here on the midsize-car segment,” Mark Reuss, GM’s product development chief, said as he showed an image of the next-gen Malibu at an investor presentation in October. He promised it would have “groundbreaking design but also groundbreaking technology.”
“When is the last time you saw a [midsize] car this distinctive and this dramatic from General Motors?” Reuss said.
The new Malibu is expected to arrive in late 2015 or early 2016.