April 11, 2002
GM Accessories launches new consumer web-site
Detroit, Michigan – GM Accessories has launched a new consumer-directed web site at www.gmaccessorieszone.com. The new web site has been created to help consumers learn more about GM Accessories extensive product line.
“Thanks to creative minds, GM Accessories now has an easy-to-navigate web site that will put the right information in front of our customers,” said Annette Cox, manager of accessories – communications at GM Service and Parts Operations (SPO).
The site uses a combination of frames and flash navigation to create a user-friendly experience. The “What’s New!” section, for example, features new GM Accessories available for sale and provides the tools necessary to download accessories brochures or installation instructions on a vehicle that best matches their needs.
American users of the site can “Find A Dealer” by city and state or zip code, but Canadian dealers are not listed. Site visitors are encouraged to contact GM Accessories by providing their contact information and question or comment and to ask questions of trained and knowledgeable agents.
GM employees, retirees, and their family members can access this new site within the GM Intranet at gmfamilyfirst.com. Consumers are able to access the site by visiting www.gmaccessorieszone.com or for additional information, consumers may call toll-free 866-901-9001.