January 10, 2007
General Motors opens interactive “Fuel For Thought” exhibit at Walt Disney’s Epcot Theme Park in Florida
Detroit, Michigan – General Motors has opened an exhibit about fuel cell technology, hybrid vehicles and ethanol-powered cars and trucks called “Fuel For Thought” at Walt Disney World Resort’s Epcot theme park near Orlando, Florida. The exhibit features unique, interactive components to provide “edutainment” for visitors.
“With the addition of “Fuel For Thought” visitors will now have an opportunity to explore innovative aspects and applications of automotive technology through a fun-filled experience,” said Betsy Lazar, executive director of advertising and media operations for General Motors.
“Fuel For Thought” is comprised of interactive kiosks and games, a special floor projection, plasma wall elements, bright graphics and messaging, vehicle displays with information conveyed through lighting and video, and live narrated presentations.
The exhibit is easily accessed upon exiting the thrill ride, “Test Track” in the park’s “Future World” section.