Vancouver, British Columbia – Ford has raised more than $1 million through its Drive One 4 UR School and Drive One 4 UR Community events for academic and local organizations across Canada since 2010, including a total of $230,080 in British Columbia this year.
The program began in April 2010 and has benefited more than 375 schools and community organizations through local elements such as barbecues, car washes, sports celebrity appearance, bands, dance squads and more. The funds have been used for such things as sports equipment, mission trips, housing projects, musical instruments, food for the hungry, mentoring for youth at risk, and park renovations.
B.C. community members had the opportunity to raise up to $6,000 for each participating local school or community organization by test-driving a Ford or Lincoln vehicle during 93 one-day events across the region in 2011. Ford of Canada and B.C. dealerships, which pledged $20 for every person from a unique household who test-drove at the events, donated a total of $230,080 this year.
Local participants in 2011 included Magnuson Ford, which raised money for Child Find British Columbia, and Cam Clark Ford Lincoln, which raised money for the Deep Cove Rowing Club.