March 12, 2007
Ferrari anniversary marathon arrives in U.S.
Miami, Florida – A marathon relay celebrating Ferrari’s 60th anniversary arrived in the United States on Friday, where sixty Ferrari owners gathered at a Ferrari dealership in Miami and drove to the 14th annual Ferrari Challenge at the Homestead-Miami Speedway. The owners celebrated with a ceremonial parade lap around the track.
The relay involves over 10,000 Ferrari owners and cars of all ages, who act as symbolic bearers of a specially-commissioned relay baton adorned with 60 badges commemorating events in the marque’s history and topped by a platinum and diamond prancing horse.
The relay started in Abu Dhabi and crossed the Middle East to China, Japan, Australia and South Africa before arriving in the U.S. The relay will move to Brazil and Mexico, then go to San Francisco and Los Angeles, and to Toronto and Montreal. After final North American stops in New York and Washington, D.C., the relay will move to Europe before arriving at the Ferrari factory in Maranello, Italy on June 23rd.
As part of the 60th anniversary celebrations, Ferrari will build 60 unique vehicles based on the 612 Scaglietti.